Branding Insights
Practical brand-building advice for creative entrepreneurs
Featured Posts:
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![Black and white photo of a shop window with a sign saying "OPEN."]()
What Is Brand Strategy and Why Is It Essential for Startups?
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![A flock of sheep grazing and resting on grass in a field.]()
How to Create a Visual Identity That Stands Out in a Crowded Market
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![Black and white photo of a spotted piggy bank leaning on coins.]()
How Much Does Branding Cost? A Breakdown for Startups
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![Neon sign of two hands shaking, symbolizing agreement or partnership, in a dark environment.]()
How to Define Your Ideal Customer: A Guide for Creative Entrepreneurs
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![Poster on a wall with text 'GOOD NEWS IS COMING' in black and white.]()
When Is It Time to Rebrand? 7 Signs Your Business Needs a Refresh
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![Black and white photo of a person wearing sunglasses, holding hair, and a T-shirt with a skeleton hand peace sign graphic.]()
Brand Content That Connects: Creative Ways to Share Your Story and Grow Your Audience
Positioning Your Brand for Success: Finding Your Place in the Market
Learn how UK SMEs can carve out their place in the market with smart brand positioning. Expert tips, stat-backed advice, and free worksheets inside! (24 words)
How to Set Clear Marketing Goals That Drive Brand Growth
Struggling to grow your brand? Learn how to set marketing goals that drive results and keep your startup on the right track for success.
The Importance of Storytelling in Branding (And How to Do It Well)
People don’t buy products, they buy stories. Learn how to craft a compelling brand story that connects, engages, and turns customers into lifelong fans.
Finding Your “Why”: How to Build a Brand That Customers Truly Care About
Struggling to connect with your customers? Discover how finding your brand’s “why” creates loyal fans and sets your business apart from the crowd.
5 Branding Myths That Are Holding Your Business Back
Branding is more than a logo—and skipping it could be costing you customers. We’re busting five common branding myths and sharing how to build a brand that stands out.
Brand Mission vs. Vision: What’s the Difference, and Why Do You Need Both?
Is your brand mission confused with your vision? Learn the difference, why you need both, and how they create a roadmap to success for your business.
What Is Brand Strategy and Why Is It Essential for Startups?
Discover how a strong brand strategy helps startups define their purpose, connect with audiences, and stand out in competitive markets. Build your foundation for long-term success.