Big

Moments

LAUNCHES + EVENTS

100 Day Launch

A sign hanging on a door or window that says "OPEN SHOP" in bold letters.
A sign hanging on a door or window that says "OPEN SHOP" in bold letters.

Make your Upcoming launch impossible to ignore.

You've put in the hard work.

The venue is nearly finished.
The product is ready.
The event is booked.
The campaign is about to go live.

Now it's time to get people talking.

100 Day Launch is a focused creative sprint designed to help independent businesses launch with confidence, build excitement and make the biggest possible impact from day one (rather than a quiet opening only your mum notices).

Whether you're launching something new or celebrating something big, we'll make sure every customer touchpoint feels joined up, memorable and unmistakably yours.

100 Day Launch is a focused creative sprint designed to help independent businesses launch with confidence, build excitement and make the biggest possible impact from day one (rather than a quiet opening only your mum notices).

Whether you're launching something new or celebrating something big, we'll make sure every customer touchpoint feels joined up, memorable and unmistakably yours.

Get Started → Tell me what's coming up and we'll see if 100 Day Launch is the right fit.

Tell me what's coming up and we'll see if 100 Day Launch is the right fit.

A door with a sign that says "OPEN" and underneath it says "SHOP".
A neon sign reads "SIMPLY A MISUNDERSTOOD GENIUS" in lavender.
A neon sign reads "SIMPLY A MISUNDERSTOOD GENIUS" in lavender.

100 Day Launch is for...

Not every week in business needs a campaign. This is for the moments that really matter.

Perfect if you're:

  • Opening a new venue or location

  • Launching a new product or collection

  • Promoting an event, workshop or exhibition

  • Running a seasonal campaign

  • Celebrating a major milestone

  • Releasing an album, book or creative project

If you've been counting down to a date in your calendar (or dreading it slightly), this is probably for you.

How we'll build momentum

Every launch is different, but the goal is always the same. Get people excited before the big day.

Together we'll create everything you need to build anticipation, grab attention and keep your launch looking consistent wherever people discover it.

That usually includes:

  • Campaign identity

  • Launch graphics

  • Posters and flyers

  • Social media content

  • Event materials

Can also include:

  • Email graphics

  • Merchandise

  • Packaging

  • Signage

  • Digital assets

  • Print-ready artwork

We'll recommend the right mix based on your launch rather than squeezing you into a fixed package.

Why launches succeed

The best launches don't start on launch day.

They start weeks before.

They build curiosity.

They give people something to share.

They make customers feel like they don't want to miss out.

The businesses that create the biggest impact aren't always the ones with the biggest budgets.

They're the ones who tell the best story before the doors open.

That's exactly what Big Moments is designed to help you do.

Silhouette of a person with long hair, standing in front of a purple spotlight with a microphone and a guitar in hand, on a dark stage.

A Launch in action:

Clay&Co x
Delphic Brewing Co

When Clay&Co teamed up with Delphic Brewing Co to launch a collaborative pottery workshop, they wanted it to feel like more than another event listing.

Together we created a campaign identity and promotional assets that captured the personality of both brands and built excitement across social media and print.

The result was a launch that felt like an experience before anyone even walked through the door.

A door with a sign that says "OPEN" and underneath it says "SHOP".
A neon sign reads "SIMPLY A MISUNDERSTOOD GENIUS" in lavender.
A neon sign reads "SIMPLY A MISUNDERSTOOD GENIUS" in lavender.

Need something bigger?
or something different?

Bigger than a standard sprint? Multi-location openings, longer campaigns, or anything with more moving parts — let's scope something bespoke.

Already open and need to stay visible after launch? Content Bank picks up where the launch leaves off.

Get Started →

See Content Bank →

Frequently Asked Questions:

Let's make

your next

big moment

count.

Let's make your next big moment count.

Whether you're launching something brand new or shining a spotlight on something you've worked hard to create, let's make sure people notice.

We'll chat through your plans, your deadline and what success looks like, then build a creative plan that helps your launch have the impact it deserves.

Just signed a lease or got an opening date confirmed? Start even earlier with a free 30-minute Launch Review — a second pair of eyes on what you've got so far.