The 4 Week Identity
Reset
The 4 Week Brand Reset
A focused reset to bring your brand back into alignment and set a clear direction for what comes next.
Perfect for independent businesses that have grown past their old identity.
You’ve evolved.
Your offer is stronger.
Your ambitions are bigger.
But your brand hasn’t quite caught up yet.
This is about more than how things look. It’s about building a brand that shows up clearly and consistently across your marketing.
A logo alone isn’t the solution
Most businesses don’t struggle because they lack ideas.
They struggle because things have grown messy.
Your positioning feels unclear.
Your messaging doesn’t quite land.
Your identity feels inconsistent.
That’s where this reset comes in.
We bring everything back into alignment, so your brand feels clear, confident, and ready to grow.
Seas The Change | Cornish clothing brand
Gurkha Chef | Nepalese restaurant
Cáit Gould Ceramics | Pottery tutor
Dendroid | clothing brand for arborists
Beech | Children's activewear brand
Aluminate Ceramics | Artist
Is this for you?
If your brand feels:
Inconsistent or outdated
Hard to explain
Not quite you anymore
You’ve probably outgrown it.
This reset helps you catch up with where your business is now.
In four structured weeks
We guide you through a clear, focused process to bring everything back into alignment.
Week 1:
Clarity
Together we clarify your foundation.
Purpose, vision, values and what your brand actually stands for.
Week 2:
Position
We define your position.
Your audience, competitors and how you want to be perceived.
Week 3:
Identity
We shape your identity.
Personality, tone of voice and a visual identity system that reflects it properly.
Week 4:
Rollout
We refine & prepare for use.
Final assets, simple guidelines and a clear plan for how your brand shows up across web, social and print.
No bloated decks. No vague advice.
Just clear decisions, a brand that fits properly and a foundation you can confidently build on.
What’s Included:
Everything you need to reset your brand properly and start using it with confidence:
Brand strategy workshop
(purpose, vision, values, positioning)Audience and competitor insight
Personality, tone of voice and messaging direction
Visual identity system
(logo, colour, type, supporting assets)Simple, practical brand guidelines
Creative direction for brand photography and video
Ready-to-use files for web, print and social
A rollout plan so your brand shows up consistently from day one
Extras you can also add:
Website or landing page design
Full photo & video production
(shot with trusted collaborators)Merch, packaging or product visuals
Campaign templates or launch assets
Copywriting or messaging support
SEO and website improvements
Every brand is different, so we shape the reset around your business and your goals.
Dendroid | clothing brand for arborists
Beech | Children's activewear brand
Aluminate Ceramics | Artist
Wolfy Star | Footwear brand
London Cavaliers | Basketball team
WORD | Lifestyle retail store
What you leave with
By the end of the four weeks, you’ll have:
A clear understanding of your brand and positioning
A confident, aligned identity that reflects your business properly
Messaging that feels natural and easy to use
A set of practical tools and assets ready to go
A clear direction for how your brand moves forward
No uncertainty. No second-guessing.
Just a brand that finally feels right.
Investment:
The 4 Week Brand Reset is a focused, strategy-led process designed to give you clarity, confidence and a brand that works.
Investment starts from £2,250
Optional extras like websites, packaging, or campaigns can be added depending on your needs.
Think of it as an investment in a brand you can actually use, not just something that looks good.
Frequently Asked Questions:
-
Businesses that have grown beyond their current branding, feel inconsistent, or want to reposition with confidence.
-
You leave with a clear foundation and ready-to-use assets. Some clients continue with our Ongoing Creative Support to bring the brand to life across campaigns and content.
-
Absolutely. The reset focuses on foundations and identity, but extras like web, packaging, and merch can be added to suit your goals.
-
We combine a thoughtful, human-centered approach with clear communication and reliable results. It’s not just what we do—it’s how we do it that sets us apart.
-
Just access to your current materials and some notes on what’s working (and what’s not). We guide the rest.
What happens next?
Some clients take their new brand and run with it themselves.
Others continue with us as their creative partner, using our Ongoing Creative Support to bring the brand to life across content, campaigns and marketing.
Either way, you leave with a brand that’s clear, usable and built to grow.